Lure Review

This section covers lures and their features from action and color to fishing techniques and where to use them. Many of articles cover older lures for beginners to try, and others cover the newer and more advanced in the industry.

Rapala Lures: 4 Awesome Reasons Why You Need To Fish Them

Rapala lures have dominated the market for generations. In the 1930s, Lauri Rapala observed that predator fish target wounded baitfish – a simple yet deadly observation. He began carving a minnow lure from tree bark. After a minnow shape began to emerge, he fashioned it with treble hooks and an improvised bib. This was the […]

Rapala Lures: 4 Awesome Reasons Why You Need To Fish Them Read More »

Reaction Innovations Sweet Beaver Is a Must Have This Spring

Bass fishing is back! Pre-spawn is upon us. For me, there’s something great about dragging a creature bait this time of year – It feels more personal, closer range, natural, you get the idea. So far, i’ve enjoyed throwing the Reaction Innovation Sweet Beaver for a number of reasons, one being it seems to work

Reaction Innovations Sweet Beaver Is a Must Have This Spring Read More »