Jason Kaefer

When is the best time to fish, exactly? New anglers will find themselves scratching their head and wondering when to hit the water. Some seasoned anglers will swear by early morning while others will go straight to the afternoon for some secretive reason. For me, evening is when the action heats up; there are less …

The Best Time To Fish: Why You Should Fish The Evening Read More »

Rapala lures have dominated the market for generations. In the 1930s, Lauri Rapala observed that predator fish target wounded baitfish – a simple yet deadly observation. He began carving a minnow lure from tree bark. After a minnow shape began to emerge, he fashioned it with treble hooks and an improvised bib. This was the …

Rapala Lures: 4 Awesome Reasons Why You Need To Fish Them Read More »